ZAMMLER — comprehensive PR support

TASK

Building and maintaining brand reputation, working with the media, increasing awareness among the target audience, developing a PR strategy, SMM, content management, video and photo production, interaction with associations, opinion leaders, etc.

SCOPE OF WORK

For the client, we fully ensure interaction with the media, support all public communications and CSR projects, provide SMM services and create content for the news section on the corporate website. 2-3 posts per week for Facebook, Instagram, LinkedIn (visual + text), one news item per week on the company's website, weekly preparation and distribution of a digest of key news in the logistics industry (including analytics of key events in the industry from the company itself).

EXAMPLE OF NEWS ON COMPANY'S WEBSITE:

EXAMPLES OF SOCIAL MEDIA POSTS:

Building partnerships with editorial offices, preparing materials for publication together with journalists (working with internal experts, preparing information references, etc.) or having a company representative speak to the media — once a month or more.

LINKS TO PUBLICATIONS AND BROADCASTS

RESULT

More than 1,500 mentions in the media (including national TV channels, top online publications and global media).

Growth of brand awareness by 30%, 2nd place in the reputation stability rating among companies in the industry, increase in branded queries on Google by 20%. The Group became the largest company in the sector in terms of revenue (according to Mintrans media), the CEO entered the TOP 5 most effective top managers in logistics, ZAMMLER became the largest Ukrainian company and took the 6th position among companies in the sector in terms of revenue (according to Forbes Ukraine). The growth of the audience in social networks is + 300%, the company's video presentation is highly appreciated by customers.

LINK TO PRESENTATION

The number of social media leads increased threefold, and the number of social media applications from candidates for open positions also increased.

Communication support of UNICEF’s ‘Leave No Child Alone’ chatbot

Study in Korea! Information support of the education fair

Promotion of research and creation of a social video for Save the Children

Надія Кучеренко